International – English
Welcome DR SMILE
We are delighted to be working with one of the leading providers of aligner treatment.
The Straumann Group has acquired DR SMILE, a start-up company that was formed 2017 in Berlin and has developed into one of the leading providers of aligner treatment in Europe in just three years.
The global market for aligners has grown by more than 20% over the last three years and continues to offer excellent growth opportunities for orthodontists & dentists. The growth is very strongly driven by online service providers, who address the patients directly and offer complete treatment packages.
#TimeForEducation
Our aim remains the same: we want to support you effectively in acquiring and treating patients.
DR SMILE has established patient marketing at a high professional level. Moreover, DR SMILE possesses outstanding expertise in the area of digital marketing, focusing on social networks. This expertise is a valuable addition for us, and will give us new insights into ways of providing even better support for our customers when it comes to communicating with patients about implantology.
Hand in hand with the clinician
In contrast with many other online service providers, DR SMILE's market approach involves the development of a scalable concept with dental oversight. This was a crucial factor in our partner selection. Instead of excluding the dentist, the model integrates experts in order to ensure that every potential patient undergoes an appropriate clinical examination, thereby guaranteeing high-quality treatment. In our view, this is of crucial importance because dental treatments should always be administered by dentists.
The forward-looking company has built up an open and extensive network of, currently, more than 400 partner practices, which is constantly growing, and which suitably qualified dentists can join.
Our quality promise to you.
Our focus is on high-quality dental treatments for patients. We support our clinicians with excellent service, comprehensive training & education concepts, clinically documented & evidence-based innovations and research & development.
Together with DR SMILE, we will appoint a medical advisory board with clinical specialists. This board will independently evaluate and perfect clinical standards and processes based on expert knowledge.
DR SMILE in a nutshell
by Jens Urbaniak and Chris von Wedemeyer
Operating in 10 markets, tens of thousands of patients treated
data-driven multi-channel customer acquisition to the on-site appointment in the partner practice
have misaligned teeth.
Orthodontic treatment of mild malocclusions, following a thorough case selection by licensed dental professionals
Commitment to partnership with professionals, all medical decisions taken by licensed dental professionals